![Broghan Smith](https://cdn.asp.events/CLIENT_The_Reta_70AFE6C2_5056_B739_5425A8B5E8D6100B/sites/the-retail-summit-2024/media/libraries/speakers/broghan-smith-2.jpg/fit-in/500x500/filters:no_upscale())
Broghan Smith
![](https://cdn.asp.events/CLIENT_The_Reta_70AFE6C2_5056_B739_5425A8B5E8D6100B/sites/the-retail-summit-2024/media/libraries/speakers/TT_Shopping_Logo_RGB_Black_Horziontal.png)
Fashion Retail Key Account Lead,
TikTok Shop
An award-winning digital sales expert delivering success across Key Account Fashion Retailers for TikTok Shop. Broghan has been instrumental in shaping and developing TikTok Shop as a platform as they look to ignite social commerce and lead into a space of true innovation and excitement within the global ecommerce market. With over 8 years of experience in the Sports/Fashion industry, including Adidas and Puma, Broghan has led sales transformation across digital fashion partners. Prior brand-focused roles, Broghan worked as part of the Dentsu Int agency group where he supported growth across fashion and sports accounts.
Sessions